Executive Times | |||||||||||||||||||||||||||||||||
Volume 1, Issue 8 | November, 1999 | ||||||||||||||||||||||||||||||||
Who
knows best?
Some corporations and some managers
behave in ways that communicate that they know better than customers,
employees, or other constituents.
Here are a few stories from the news that describe the consequences
of such behavior when the individuals whose “best interests” were handled
in parental fashion cried “foul!” Not
like a good neighbor The
stated intention of State Farm
Insurance
was to keep costs low for its policyholders. State Farm learned many years ago
that some auto body shops were using non-original equipment (non-OEM)
parts without informing either State Farm or the car owner, and often
charging as if the parts were original equipment (OEM). OEM prices are often set at
monopolistic levels. State
Farm worked to improve the quality of the non-OEM parts industry by
contributing to the formation of the Certified Automotive Parts
Association (CAPA), and State Farm is confident of the quality of parts
certified by CAPA. By
requiring the use of non-OEM parts in the repair of insured vehicles,
State Farm succeeded in keeping repair costs low for policyholders. Some
policyholders sued State Farm for breach of contract because the company
failed to disclose that non-OEM parts were being used for repairs. In October, State Farm lost this
case, and faces the payment of damages totaling $1.2 billion. Policyholder costs are likely to
rise. Have
you made decisions that you are convinced are in the best interests of
others? How do you
communicate those decisions?
Do those who benefit know and understand what you did and why you
did it? Do you allow
customers to choose for themselves or do you make decisions for them? Who do you think is in the best
position to make selected decisions?
What
risks? We were amazed when we read a
research report in the October 6 issue of the Journal
of the American Medical Association. A 1996 survey about smoking in
China revealed, among other things, that smoking in China is on the rise;
one in twenty smokers in China were unaware of the connection between
smoking and chronic heart disease; and the average smoker spends about 25%
of income on cigarettes.
While the results of this survey should call for significant
tobacco control initiatives in China, we’ll see what the government there
decides to do. After all,
they just spent $1 billion to celebrate their 50th
anniversary. What responsibility do you feel you
have to disclose risks to individuals who may not perceive those
risks? What consequences are
likely to occur as a result of policy decisions you’ve made, but have not
disclosed? How informed do
you want your customers, employees or other constituents to be? What are you doing to inform
them? Miller
time out We read in the October 4 issue
of Forbes that a former Miller Brewing Company
executive, Jerold Mackenzie, was awarded $26.2 million because his
attorneys convinced a jury that Mackenzie’s boss at Miller deceived him
since 1987. That’s when a
corporate reorganization reduced the size of Mackenzie’s department, and
he expected a downgrading of his job. His boss reassured him that his
position wasn’t affected, but a downgrade actually was in the works, and
when it was done, Mackenzie wasn’t informed about it. His skills made him valuable to
Miller, and his salary and perks weren’t adjusted when the downgrade took
place. He finally learned
about the downgrade in 1992, and was devastated because he knew that
downgraded executives rarely bounced back at Miller, and he was now older,
and faced diminished job prospects elsewhere. A few months later, he was fired
for an unrelated matter. He
sued on the basis that Miller was duty bound not to deceive employees to
induce them to act to their detriment. The case is still under
appeal. Have you ever decided not to tell
someone bad news out of fear of their response? If you were in Mackenzie’s shoes,
or those of his boss, what would you have done, and what would you have
wanted to do? What guides
your decisions about keeping employees informed about how changes impact
their careers? As a manager,
do you feel a responsibility to counsel employees about their careers, or
do you believe that individuals have the responsibility to manage their
own careers?
Naptime We were in the middle of a big yawn
when we read an article titled “More Bosses Encourage Napping on Job” in
The
New York Times
(10/13/99). We
perked up long enough to read that when Burlington Northern
Railroad first authorized napping on the job two years ago, they
required conductors and engineers to radio their intention to nap back to
headquarters. That approach
totally failed, and the company now lets employees decide when they need
to nap, and when it’s safe to do so.
Many white-collar companies have set up nap rooms, and encourage 20
to 45 minute breaks. We look
forward to a book coming out this month titled “The Art of Napping at
Work”, and may consider ordering the “executive napping kit” from The
Company Store. It’s
no surprise that few naps were taken when the employees at Burlington
Northern were required to call attention to their napping at
headquarters. Once allowed to
make adult decisions, we assume that employees are able to work out with
their colleagues ways to remain sharp and focused while at work, even when
that entails taking a quick nap.
It’s
Hell Managing Organizations We’ve
restrained ourselves from entering the HMO debate as long as we
could. News throughout
October made it irresistible.
We also need to disclose that our current health plan is
administered by Aetna.
Class-action suits were filed in October against Humana,
Inc. and Aetna, Inc., accusing the plans of withholding vital
information from its members.
In the case of Aetna, it seems that certain individuals in employer
plans were unaware that the pay of doctors varies when they prescribe a
drug or treatment that falls outside Aetna’s guidelines (The
Wall Street Journal,
10/7/99). The
lawsuit claims that employees need to know the physician pay arrangements
so they can weigh their doctor’s advice more accurately, and explore other
treatment options. This looks
like another case of potentially incomplete disclosure. We wonder what happens next if
Aetna disclosed physician payment arrangements to employers, but employers
chose not to disclose that information to employees. We continue to hate class action
lawsuits, and find it no surprise that these cases came up as Congress was
debating the Patient’s Bill of Rights. Aetna’s chairman, Richard
Huber, is leading the fight against this “assault”. We found it fascinating to read
that Huber defines Aetna’s role as an administrator, carrying out the
wishes of its customers, the employers. Also, if medical mistakes are
made, it’s the doctor’s fault.
Maybe the solution to the health care problems is to cut out the
little-value added role of too many administrators. What
role does your organization play and does that role add value? When challenged about how you
carry out your role, is your behavior defensible? Have you surrendered roles to
others? Do you blame others
for your troubles?
Loud
voices
Body
slam
Jesse
Ventura’s
popularity in Minnesota dropped 19% (Minneapolis Star Tribune 10/4/99) following
reports about his comments in Playboy about religion and the
Tailhook participants. It
seems that while Minnesota residents like Ventura’s plain speaking, they
no longer like what he’s saying and prefer that he keep some opinions to
himself. Every Saturday night
during October, Garrison Keillor has featured a segment with
someone playing a fictional Ventura for the audience of A Prairie Home Companion on PBS radio. No matter how outlandish the radio
portrayal, the comments of Ventura himself achieve new levels of bluntness
and offense. Stay tuned to
see what the Minnesota voters do next time around. Maybe political correctness will
reverse in favor of candor.
In the meantime, as Ventura remains active in the Reform party,
he’ll remain on the national scene for all of us to
examine. As a
leader, how clearly do you communicate your opinions? Which opinions do you keep to
yourself? Are you aware of
when you offend others? Do
you care? How do you assess
your behavior as a model for others? Touching
a nerve Jeorg
Heider captured
attention throughout Europe in October when his Freedom Party captured 27%
of the vote in an Austrian general election. Heider touched the nerves of
Austrian voters who are concerned about increased immigration, and an
austere government budget (BBC
News, 10/5/99).
Heider promises an “Austria for Austrians.” Heider once praised Hitler’s
orderly employment policy and called SS veterans “decent men of
character.” Austrian
Chancellor Viktor Kilma now faces the challenge of forming a
government that will work, while not allowing Heider too active a
role. Do you
disagree strongly with someone you work alongside? How do you find ways to
collaborate? How do you air
those disagreements? When you
speak on behalf of customers or other constituents, have you captured
what’s important to them? Do
you provide solutions that work?
Are you vulnerable to dissidents when your solutions take too long
or involve choices that may be for the common good, but harm selected
members? How do you protect
yourself and your organization from the power of those
dissidents? Voting
for recognition
Visit http://www.myboss.com/ to explore the
entries in the Worst Boss of the Millennium contest. You can enter stories until 11/29
and can vote each week on the stories selected by a panel of judges. The winners each week will be
entered into a final vote-off from 12/6 through
12/10/99. Which
of your bosses have been the best and the worst for you? Considering your current direct
reports, which of them would rate you best or worst, and why? Have you asked employees how they
rate you? Will they give you
an honest assessment? Blowing
smoke?
Getting
to know us
We read in
the San Francisco Examiner
(10/14/99) that Philip Morris launched a new corporate website that states
“there is no safe cigarette” in one section, and that “cigarette smoking
is addictive.” On further
investigation, we learned that Philip Morris has embarked on an
advertising campaign costing about $100 million intended to remake its
corporate image. Within a few
days, we viewed a television ad that focused on the company’s
philanthropic activity for the benefit of battered women. The new homepage summarizes their
initiative: “We are committed to acting responsibly as a company and to
making a difference in the communities where we live and work. We invite you to get to know us
better.” Advertising worked
for the company to promote its tobacco products. We’ll see if the new ad campaign
succeeds in making the company’s image more
positive. How do
you manage your image as a company or as an individual? What perceptions do your
constituents have, and do those match or mismatch your own? How do you call attention to the
aspects of your image that you want to achieve top-of-mind
awareness? Follow
Up
Never-ending
stories Here are
selected updates on stories covered in prior issues of Executive
Times: Ø
A summer intern
at C-SPAN radio contributed
greatly to those of us who enjoy listening to the Lyndon Johnson tapes (see our May 1999
issue). As a result of a
careful cataloguing effort, we can now search the tapes for specific
individuals named or participating in discussions with the president. Visit www.c-span.org and search
for one of your favorite characters of the mid-sixties and listen to the
conversations involving that person.
We’ve enjoyed listening to the conversations with or relating to J.
Edgar Hoover. If you’ve been
taken to the woodshed by your boss, try listening to what we call “The
Poor George Series”. Sort the
discussions using the name “George Reedy” and hear all 57 taped
conversations between President Johnson and his press secretary, Mr.
Reedy, from January through September 1964. Listen to Johnson berate Reedy for
his poor job performance and feel better about your own woodshed
experience. Ø
When we
described Carly Fiorina’s new job as CEO at Hewlett-Packard
in the August 1999 issue, we didn’t know the details of her compensation
package. The Wall Street Journal
estimated on 9/22/99 that her compensation is valued at $80 to $90
million. Ø
Our April 1999
issue explored the challenges Don Carty faces at American
Airlines. We read in
October in multiple papers that 190 Reno Air pilots have sued both
American Airlines and their union over seniority. Meanwhile, Carty blames
competitors for capacity problems (The Wall Street Journal
10/6/99). The challenges seem
to be increasing for Carty. Ø
While
investigations into secrecy problems at Los Alamos National
Laboratory continue since our June 1999 report, the Department of
Energy announced a policy that all employees need to report any romantic
liaisons with foreigners, unless it’s a one-night stand. (The Washington Post,
9/2/99). Ø
Eckhard
Pfeiffer, who
stepped down from Compaq (see our May 1999 issue), is now chairman
of Intershop Communications Corporation, a role that does not
involve active management. Ø
After reading
our October 1999 issue, a reader informed us as to how they pronounce
“Daimler-Chrysler” at the German headquarters: the Chrysler is
silent. Legacies
He
changed our world Akio
Morita, co-founder
of the Sony Corporation died in Tokyo in October, after a long
illness. As The New York Times reported
(10/3/99), “More than anyone else, it was Morita and his Sony colleagues
who changed the world’s image of the term ‘Made in Japan’ from one of
paper parasols and shoddy imitations to one of high technology and high
reliability in miniature packages.”
He built a cultural bridge between the United States and Japan that
made both countries stronger and more successful economically. Shareholder
champion With a reputation in the 1980s as
one of the toughest American managers, Martin S. Davis launched the
successful careers of many other top entertainment executives. At Gulf+Western and
Paramount Communications, he demanded results and wouldn’t tolerate
shortcomings from executives including Michael Eisner, Barry Diller,
Brandon Tartikoff and Jeffrey Katzenberg. Shares in companies under Davis’
leadership increased at rates double that of the overall market under his
leadership. His decisions,
like those of successful executives in other public companies, produced
great returns for investors.
He died of a heart attack in early October. Reading
You
say you want a revivolution? We hate
made-up words like “revivolution”, the term that James A. Belasco
and Jerre Stead coined to describe the process of renewal through
revolution. We’re slogging
through their latest book anyway, Soaring with the Phoenix: Renewing the Vision, Reviving the
Spirit and Re-Creating the Success of your Company. What we like about the book
includes the case studies, and some of the practical exercises that an
executive can complete to implement what the authors describe in the
book. The stories are long
enough to understand and select what works and what doesn’t. Many of the exercises should ease
the ability of a manager to apply the knowledge quickly. Unless you gag too much on made-up
words, give this book a try. Simplicity One of the
best books we’ve read all year is Ethics for the New Millennium
written by the Dalai Lama.
We’ve hated the Y2K hype so much that we almost took a pass on this
book because “millennium” is in the title. We’re glad we read it, and
recommend it highly. The
Dalai Lama calls for a spiritual revolution that entails an ethical
revolution. Some quotes: “…meeting
innumerable others from all over the world and from every walk of life
reminds me of our basic sameness as human beings. Indeed, the more I see of the
world, the clearer it becomes that no matter what our situation, whether
we are rich or poor, educated or not, of one race, gender, religion or
another, we all desire to be happy and to avoid
suffering.” “Given our
basic premise that ethical conduct consists in not harming others, it
follows that we need to take others’ feelings into consideration, the
basis for which is our innate capacity for empathy. And as we transform this capacity
into love and compassion, through guarding against those factors which
obstruct compassion and cultivating those conducive to it, so our practice
of ethics improves. This, we
find, leads to happiness, both for ourselves and
others.” Conflicting
roles Early in
high school, we were introduced to Boswell’s Life of Johnson and
realized quickly that the biographer was as much a character in the story
as the subject.
Unfortunately, the same situation holds true in Edmund
Morris’ new book Dutch: A memoir of Ronald Reagan. By creating a fictional character
of himself, Morris is able to present a “you are there” effect throughout
the biography. So far, we’ve
read the reviews, and peeked into a few paragraphs through the excerpts in
Newsweek, but are likely to wait for another biography of Reagan
and read more about the depths and heights of Ronald Reagan and less about
his biographer. We suggest
you take a pass as well. More
Executive Times
December
issue We’ll
expand our Reading section in the December 1999 issue to recap our
recommendations from prior issues, and add suggested books for holiday
giving. Let us know if you’d
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